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Logo Analysis

  • Mar 29, 2023
  • 1 min read

Updated: Sep 20, 2023

Research Task 3:


As a class, we researched 6 logos from film companies and analysed the aspects of them. We also had to suggest why they are interesting and how they conform to institutional codes and conventions, which are:

  • What image/s are prioritised in the logo?

  • What connotations do the images carry?

  • What are other features such as letters, typography, fonts, style, and other techniques which help convey meaning.

  • What is the institutional relationship with particular genres?

I then combined all the information together about the different 6 logos, which are:

  • Universal Studios

  • Pixar

  • Disney

  • Warner Brothers

  • Metro Goldwyn-Mayer

  • Paramount


  • There were two sections involved in this task, firstly we presented the information of all the logos together.

  • Then from the research we gathered about logo design, we chose logos we want to take inspiration from when it comes around to forming groups to create a film, which includes creating a logo.

  • You can find this second part (part 2) of the task below the attachment.




PART 2:


The second part of the task was to explain logos I want to change/adapt to include as inspiration in my own group's logo.


These logos are:

  • DreamWorks

  • Blumhouse Productions


In the attachment below are some information about the logo designs, and why I'm using them as inspiration and what I find impression about them.



(Research Task 4 #1)


 
 
 

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AS Media Studies 2023 - Eva Pleciak

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