Logo Design
- May 20, 2023
- 1 min read
Updated: Sep 20, 2023
The logo design was a long one, and we had multiple versions and changes.
This came after forming all the planning for pre - production.
Concept 1:
Our main concept for the logo was that we wanted the logo to include the name “Highkey” in a simple but bold way. We also wanted to implement a key somehow to make it unique.
This was our rough design. The key things we wanted to improve upon were:
Font: It was too basic, we wanted something bolder and chique
Key: The key was too long. It was also too thin compared to the letters.
Text: We also wanted “productions” to be below Highkey
Concept 2:
Our second concept for the logo was a much better improvement. The font was better, but not perfect. The key was however perfect. So, we wanted to try something a bit different to give us options and variety. We looked at Blumhouse Productions logo and took major inspiration from it for the third concept.
- Blumhouse productions logo
Concept 3:
This was our final design and we all loved it. It perfectly encompassed our visions. We like the simplicity of the font but the uniqueness of the key.
Meaning of Highkey Productions: You’re probably wondering, why Highkey? The word “Highkey” was brought up by me in one of our group discussions and we all questioned her. Who uses the word Highkey? We laughed about and we now use it in our conversations. So we had to make it the name of our production company.
Next it's the production section... (Production schedule - production)
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